Association Of Advertising Agencies Print LAIF Awards 2017, 5 by 7even Interactive Limited

LAIF Awards 2017, 5

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Industry Shows, Events & Festivals
Media Print, Magazine & Newspaper
Market Nigeria
Agency 7even Interactive Limited
Creative Director Ndukwe Onuoha
Art Director Emeke Ugbaja
Copywriter Moyosore Aiyekitan
Illustrator Kimson Osaghae
Released December 2017

Credits & Description

Category: Professional Services
Media: Print
Brand: Association of Advertising Agencies of Nigeria
Agency: 7even Interactive
Geo: Nigeria
Advertising Agency: 7even Interactive, Lagos, Nigeria
Creative Director: Ndukwe Onuoha
Art Director: Emeke Ugbaja
Copywriter: Moyosore Aiyekitan
Illustrator: Kimson Osaghae
Photographer: NIL
Published: November 2017
Synopsis:
The Lagos Advertising and Ideas Festival (LAIF) is a yearly event that celebrates creativity in Nigerian advertising. We were tasked with creating communication materials for this important event. We depicted the many people slaving it out in agencies as robots, while replacing the word, life, with the acronym, LAIF.