Audi Print A5 by Ammirati Puris Lintas Lisbon

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Industry Cars
Media Print, Magazine & Newspaper
Market Portugal
Agency Ammirati Puris Lintas Lisbon
Creative Director José Godinho Marques
Art Director Tiago Pinto
Copywriter Tiago Pinto
Released October 2017

Credits & Description

To advertise the 2nd hand car program from Audi, the agency picked the cliché classified ads, yet with a copy twist. At the first glance the headline looks like a flaw you'd expect from an used car but by reading the whole ad one will notice it highlights the history of such model.
Media: Print
Category: Automotive
Client: SIVA | Audi Portugal
Agency: Lintas, Lisbon, Portugal
Country: Portugal
Creative Director: José Godinho Marques
Copywriter: Tiago Pinto
Art Director: Tiago Pinto
Planner: João França Martins
Planner: Joana Lobo
Post production: Filipe Almeida
Account team: João França Martins
Account team: Joana Lobo