Gatsby by Rethink for Berlitz

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Gatsby

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Industry Language schools
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Canada
Agency Rethink
Creative Director Nicolas Quintal
Art Director Maxime Sauté
Copywriter Xavier Blais
Released December 2017

Credits & Description

Media: Outdoor/Print
Category: Education
Client: Berlitz Language School
Agency: Rethink Canada
Production: Rodéo Production
Country: Canada
National Creative Director: Chris Staples
National Creative Director: Ian Grais
Creative Director: Nicolas Quintal
Art Director: Maxime Sauté
Copywriter: Xavier Blais
Account Director: Alex Lefebvre
Photographer: Bruno Florin
Published: December 2017
Synopsis:
In written form, English is much shorter than French. So to promote its English classes in the French Canadian market, Berlitz promoted a new benefit of learning English: eco-consciousness.
Save trees. Learn English.