Bic Print BLUE BLOOD BY BIC by Sunny Side Up

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Industry Stationery
Media Print, Magazine & Newspaper
Market Sweden
Agency Sunny Side Up
Art Director Håkan Aludd, Jonas Lindblad, Christoffer Eriksson
Copywriter Nusse Dahlin, Joel Christensen
Account Supervisor Johan Belin, Roberg Börjes
Typographer Anderz Andersson
Released April 2011

Credits & Description

Category: Miscellaneous
Advertiser: BIC NORDIC
Product/Service: M10 PENCIL
Type Of Ad: Newspaper
Date of First Appearance: Apr 5 2011
Entrant Company: SUNNY SIDE UP, Gothenburg, SWEDEN
Copywriter: Nusse Dahlin/Joel Christensen
Art Director: Håkan Aludd/Jonas Lindblad/Christoffer Eriksson
Typographer: Anderz Andersson
Account Supervisor: Roberg Börjes/Johan Belin/
Account Manager: Lucia Palenska

English Translation of Main Headlines
1,2 miles of creativity. The M10 has always served as a trustworthy and longlived retainer who’s freely lent it’s blue blood to everything from multi-million dollar deals to more or less creative doodling.

Visit M10 and it’s friends at