|Industry||Banking & Financial Services|
|Media||Print, Magazine & Newspaper|
|Creative Director||Matt Kemsley|
Credits & Description
JMK Sydney has created a new brand campaign for BOSS, the leadership magazine published by the Financial Review Group. The print and online campaign focuses on the need for both current and aspiring leaders to stay up to date with the constantly evolving leadership conversation, especially the two way dialogue now required between senior management and emerging leaders.