Callaway Golf Print SCALES by Saatchi & Saatchi PCI Seoul

SCALES

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Industry Sports and Health Clubs, Gyms
Media Print, Magazine & Newspaper
Market South Korea
Agency Saatchi & Saatchi PCI Seoul
Creative Director Dongkyoon Kang
Art Director Seongju Kim
Copywriter Hyejin Kwon
Photographer Jinju Kang
Account Supervisor Angie Lee
Released September 2011

Credits & Description

Category: Entertainment & Leisure
Advertiser: CALLAWAY GOLF KOREA
Product/Service: RAZR X FORGED IRON
Agency: SAATCHI & SAATCHI PCI
Creative Director: Dongkyoon Kang
Copywriter: Hyejin Kwon
Art Director: Seongju Kim
Photographer: Jinju Kang
Account Supervisor: Angie Lee
Account Manager: Sion Park
Account Manager: Sion Park
Other Credits: Eugene Kim

English Translation of Main Headlines
Catch the feeling