|Industry||Charities, Foundations, Volunteers|
|Media||Print, Magazine & Newspaper|
|Executive Creative Director||Liam Wielopolski|
|Creative Director||Matthew Berge|
|Art Director||Assaf Levy|
Credits & Description
Using shadow to demonstrate an embrace, this campaign from DDB South Africa advertises online counseling for the the global child counseling organisation, Childline. Now children of the digital generation, suffering abuse or difficulty of any kind can find help and comfort from a counsellor instantly, online and never feel alone, as the visual demonstrates.