Citroen Print Citroen С3: Bus Shelter by Indigo

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Citroen С3: Bus Shelter

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Industry Cars
Media Print, Magazine & Newspaper
Market Estonia
Agency Indigo
Director Mikk Salu
Art Director Alar Pikkorainen
Copywriter Hendrik Alla
Released August 2003

Awards

Golden Hammer 2003
The Winners Outdoor Ads Grand Prix
The Winners Best use of Outdoor Gold

Credits & Description

Philosophy/Solution
Message: The unique use of bus stop media possibility on the shelters was created due to the cooperation with the creative team and mediaplanner with the mediafirm Unicom.
The possibility to use such kind of solution gave the creative team a new challenge and a new dimension to consider if planning any campaign.
Title: "Bus Shelter"
Agency: Indigo
City: Tallinn
Advertiser: Veho
Brand Name: Citroen
Product Name: C3
Country: Estonia
Creative Director: Hendrik Alla
Art Director: Alar Pikkorainen
Copywriter: Hendrik Alla
Director: Mikk Salu
Graphic Designer: Alar Pikkorainen