Coastguard: Lanes by DDB Auckland for Coastguard

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Coastguard: Lanes

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Industry Public awareness
Media Print, Magazine & Newspaper
Market New Zealand
Agency DDB Auckland
Executive Creative Director Toby Talbot
Art Director Damian Galvin, Lisa Fedyszyn Whybin Tbwa
Copywriter Rory Mckechnie, Jonathan Mcmahon
Account manager Nisa Solipo
Released March 2011

Credits & Description

DDB New Zealand draws attention to the fact that without the Coastguard, it's a long swim back to shore.
Category: Charities & appeals
Client: Coastguard New Zealand
Agency: DDB Group New Zealand
Country: New Zealand
Executive Creative Director: Toby Talbot
Deputy Creative Director: Regan Grafton
Head of Art: Dave Brady
Copywriter: Rory Mckechnie
Art Director: Damian Galvin
Art Director: Lisa Fedyszyn
Copywriter: Jonathan McMahon
Retoucher: Gordon Moir
Account manager: Nisa Solipo
Managing Partner - Scott Wallace
Client - Christine Haru