Conaprole Print Ice cream and a bit more by J. Walter Thompson Uruguay

Adsarchive » Print ads » Conaprole » Ice cream and a bit more

Ice cream and a bit more

Pin to Collection
Add a note
Industry Ice cream & Cold desserts
Media Print, Magazine & Newspaper
Market Uruguay
Agency J. Walter Thompson Uruguay
Art Director Antonio Aponte, Federico Montaldo
Copywriter Manuel Amorin, Juan Manuel Barbé
Illustrator Antonio Aponte
Released September 2017

Credits & Description

Category: Food
Media: Print
Brand: Conaprole
Agency: JWT
Geo: Uruguay
Advertising Agency: JWT, Montevideo, Uruguay
Chief Creative Director / Copywriter: Manuel Amorin
Art Director / Illustrator: Antonio Aponte
Art Director: Federico Montaldo
Copywriter: Juan Manuel Barbé
Published: September 2017
Description:
Conaprole ice cream reveals their new flavor, “Chocolate and Mint” with a creative campaign were a penguin invites us to taste an extra bit of cold thank to the added mint. “Helado y pico” is a Spanish slam that means “Ice Cream and a bit more” with the double connotation of “pico” that can be used to depict both “a bit more” and “beak”
Chocolate & Mint, Ice cream and a bit more