|Media||Print, Magazine & Newspaper|
|Agency||Special Group NZ|
|Creative Director||Tony Bradbourne, Rob Jack, Heath Lowe|
|Art Director||Iain Macmillan|
|Account manager||Nicola Muollo|
Credits & Description
The All Blacks winning the Rugby World Cup created some pretty memorable newspaper front pages â the sort that people canât wait to read in the morning.But what happens if youâre a Kiwi living thousands of kilometres away? Special Group, Auckland created a full page ad encouraging readers to fold up the newspaper, pop a message on it, and send it to a Kiwi overseas â so they could share the unique experience of holding and reading these special newspapers - as if they were back home in NZ. Alternatively it could be sent to an Aussie mate.