Deichmann Print HIGH HEELS BROWN by Grey Dusseldorf

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Industry Shoes
Media Print, Magazine & Newspaper
Market Germany
Agency Grey Dusseldorf
Art Director Stella Bittner
Copywriter Sissi-Elise Schneider
Released December 2011


Epica Awards 2011
Print Footwear & Personal Accessories Silver

Credits & Description

Category: Retail Stores, Restaurants & Fast Food Outlets
Advertiser: DEICHMANN
Product/Service: SHOE RETAILER
Chief Creative Officer: Andreas Henke/Sacha Reeb
Copywriter: Sissi Schneider
Art Director: Stella Bittner
Account Manager: Mona Elobeid
Account Manager: Mona Elobeid
Other Credits: Mathias Renner/Peter Engel

English Translation of Main Headlines
High Heels are uncomfortable and inconvenient. So how does Deichmann convince women to wear them? Prove to women that men over 180 cm are more successful and that they should wear high heels to keep up with the guys.