MAGNIFYING GLASS by Agencia Mood São Paulo for Devassa

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MAGNIFYING GLASS

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Industry Beers and Ciders
Media Print, Magazine & Newspaper
Market Brazil
Agency Agencia Mood São Paulo
Art Director Antônio Rosa., Rodrigo Marinheiro, Danilo Tranquili
Copywriter Fabio Victoria
Account Supervisor Milena Falco
Released March 2010

Credits & Description

Category: Alcoholic Drinks
Advertiser: GRUPO SCHINCARIOL
Product/Service: DEVASSA BEM LOURA
Agency: AGÊNCIA MOOD
Type Of Ad: Insert
Date of First Appearance: Mar 3 2010
Entrant Company: AGÊNCIA MOOD, São Paulo, BRAZIL
Chief Creative Officer: Aaron Sutton
Creative Director: Antonio Rosa
Copywriter: Fabio Victoria
Art Director: Antonio Rosa/Rodrigo Marinheiro/Danilo Tranquili
Art Buyer: Rita Teófilo
Account Supervisor: Milena Falco
Account Manager: Augusto Marques Da Cruz Neto/Andrea Souza
Planner: Jacqueline Sacon
Other Credits: Graphic Designer: Sabrina Inui, Art Assistant: Hugo Seixas

English Translation of Main Headlines
Very Tasty. Very Devassa.

She's here. The beer that is not ashamed to seduce you. Very cold. Very blond.




Devassa is the portuguese word for sexy, independent, bold and irreverent.