En Vogue Print Gerard Depardieu by Havas Worldwide Zurich

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Gerard Depardieu

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Industry Beauty Salons & Cosmetic Services
Media Print, Magazine & Newspaper
Market Switzerland
Agency Havas Worldwide Zurich
Creative Director Axel Eckstein
Art Director Samuel Reichmuth
Released October 2013

Credits & Description

Media: Print
Category: Professional services
Agency: Havas
Brand: En Vogue
Geo: Europe, Switzerland
The campaign illustrates the power of an all-new haircut. The hairstylist “En Vogue” has many V.I.P. customers that consider a personal hairstyle as essential for one’s self-esteem and image. We made a single hair look like a decending graph which symbolizes a messed up V.I.P.’s life. The fact that the hair is cut off shows that even the worst social decline can have an end. And that it’s possible to start over thanks to a life-changing haircut.
Advertising Agency: Havas Worldwide, Zürich, Switzerland
Creative Director: Axel Eckstein
Art Director: Samuel Reichmuth
Copywriters: Eric Markowski, Florian Birkner
Illustrator / Photographer / CGI-Artist: Scheffold Vizner
Published: October 2013