Eye Mo Print Eyemo: EyeMo Newton Cradle by Grey Hong Kong

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Eyemo: EyeMo Newton Cradle

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Industry Health & Pharmaceutical Products
Media Print, Magazine & Newspaper
Market Hong Kong SAR China
Agency Grey Hong Kong
Executive Creative Director Keith Ho
Creative Director Davey Lui
Art Director Jeff Lai
Released February 2012

Credits & Description

To remind people how Eye-Mo can freshen tired or dry eyes, Grey, Hong Kong developed a print ad featuring a Newton Cradle with perpetual motion eye balls to demonstrate how Eye-MO can get your eyes going again with renewed energy and vigour.

Category: Pharmaceutical & medical
Client: GlaxoSmithKline Ltd.
Agency: Grey Group Hong Kong
Country: Hong Kong
Executive Creative Director: Keith Ho
Creative Director: Davey Lui
Art Director: Jeff Lai
Assoc Creative Director: henry yim