Snickers by Y&R Bravo Miami for Fedex

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Snickers

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Industry Postal, Courier, Shipping & Freight services
Media Print, Magazine & Newspaper
Market United States
Agency Y&R Bravo Miami
Copywriter Guto Monteiro
Illustrator Gabriel Jardim
Released April 2015

Credits & Description

Brand: FedEx
Media: Print
Advert title(s): Cuckoo (Robot/ Vase/ Sneaker)
Headline and copy text (in English): Fedex Express
Advertising Agency: Bravo/Y&R, Miami, USA
Agency website: http://bebravo.com/
Chief Creative Director: Claudio Lima
Art Director: Gabriel Jardim
Copywriter: Guto Monteiro
Illustrator: Gabriel Jardim
Published: April, 2015
Short rationale (optional): To show that Fedex is always on time, we created a print campaign where deliveries are popping out from a cuckoo clock, showcasing that with FedEx people will get their package when they expect it. On time.