Toyota Print Rock slide by Y&R Lima

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Rock slide

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Industry Cars
Media Print, Magazine & Newspaper
Market Peru
Agency Y&R Lima
Executive Creative Director Flavio Pantigoso
Designer Lisette Lugo
Released February 2013


Cannes Lions 2013
Press Lions Product & Service; Cars Bronze

Credits & Description

Do you want to know the true story behind traffic signs? Toyota unveils it. By Y&R Lima.
Category: Automotive
Client: Toyota
Agency: Y&R Lima
Country: Peru
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Copywriter / Art Director: Alejandro Bottas
Account Director: Manuel Ahumada
Designer: Lisette Lugo