"Moron (French)" by CLM BBDO Paris for Freedent

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"Moron (French)"

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Industry Chewing-Gum
Media Print, Magazine & Newspaper
Market France
Agency CLM BBDO Paris
Creative Director Jean-Francois Sacco, Gilles Fichteberg
Copywriter Dimitri Guerassimov
Released May 2005

Awards

Cristal Awards 2006
Press Magazine France: Print / Food, beverages Cristal

Credits & Description

Original Title: "Batard"
Agency: CLM BBDO
City: Boulogne Billancourt
Advertiser: Wm Wrigley Jr. Co.
Brand Name: Freedent White
Business Sector: Chewing-Gum
Country of Production: France
Language: French
Type: Print
Tagline: Everything sounds good with a nice smile
Original Tagline: On peut tout dire avec un beau sourire
Creative Director: Gilles Fichteberg, Jean-François Sacco
Art Director: Dimitri Guerassimov
Copywriter: Dimitri Guerassimov
Account Manager: David Leclabart, Jean-Jacques Hubert
Advertising Manager: Philippe Cubbells, Emmanuelle Bosc-Haddad