Google Maps Street View: Sex Shop by BBDO Moscow for Google

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Google Maps Street View: Sex Shop

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Industry Search Engines
Media Print, Magazine & Newspaper
Market Russia
Agency BBDO Moscow
Released June 2012

Awards

Cannes Lions 2012
Press Lions Commercial Public Services Bronze

Credits & Description

Type of entry: Newspaper
Category: Commercial Public Services
Advertiser: GOOGLE
Product/Service: GOOGLE MAPS
Agency: BBDO RUSSIA GROUP Moscow, RUSSIA
Advertiser GOOGLE
Product GOOGLE MAPS
Entrant BBDO RUSSIA GROUP Moscow, RUSSIA
Type of Entry: Newspaper
Type of Entry: Product & Service
Category: Commercial Public Services
Title: SEX SHOP
Advertiser/Client: GOOGLE
Product/Service: GOOGLE MAPS
Entrant Company: BBDO RUSSIA GROUP Moscow, RUSSIA
DM/Advertising Agency: BBDO RUSSIA GROUP Moscow, RUSSIA


English Translation of Main Headlines
Trying to find a suitable hotel, we are often faced with a catchy attractive advertising which paints such a tempting picture you want to drop everything and find yourself there. But sometimes the truth is far from perfect. If only you could know before to go. Google Street View gives its users this opportunity. It is easy to find the hotel you have chosen on the map and see it as it really is.