Government des Goias Print The risk can be serious when play around with the Aedes mosquito. by Box Goiania Brazil

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The risk can be serious when play around with the Aedes mosquito.

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Industry Government & Other Authorities
Media Print, Magazine & Newspaper
Market Brazil
Agency Box Goiania Brazil
Released December 2016

Credits & Description

Agency: Box Comunicacao.
Media: Press
Category: Government
Client: Government des Goias
Agency: Box
Country: Brazil
Creative Director: Bruno Lopes
Creative Director: Wesley Silva
Copywriter: Igor Carneiro
Art Director: Juan Miranda
Art Director: Wesley Silva
Box Brasil lets Barbie take a dive in a print ad for aedes protection
In Brazil, thousands of people are infected with the Aedes aegypti mosquito every year. It reproduces in still water and transmits diseases like dengue, zika and chikungunya. Recent researches report that, in addition to the typical objects that accumulate water, such as tires and plant pots, mosquito larvae can also be found in abandoned toys. This ad was created to alert the people about such risk.