Hypo Print Efo by Noah's Ark Lagos

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Efo

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Industry Washing powders & Detergents
Media Print, Magazine & Newspaper
Market Nigeria
Agency Noah's Ark Lagos
Chief Creative Officer Lanre Adisa
Executive Creative Director Abolaji Alausa
Creative Director Yemi Arawore, Maurice Ugwonoh
Art Director Gabriel Olonisakin, Olumaiye Aladeniji, Sodiq Sheu
Copywriter Kunle Omope, Baruch Apata, OnyeKachi Uju Sarah, Mayokun Ajayeoba
Released March 2018

Credits & Description

Category: House, Garden
Media: Print
Brand: Hypo
Agency: Noah's Ark Creative
Geo: Nigeria
Advertising Agency: Noah's Ark Communications, Lagos, Nigeria
Chief Creative Officer: lanre Adisa
Executive Creative Director: Abolaji Alausa
Creative Directors: Maurice Ugwonoh, Yemi Arawore
Art Directors: Gabriel Olonisakin, Aladeniji Olumaiye, Sheu Sodiq
Copywriters: Baruch Apata, Kunle Omope, OnyeKachi Uju Sarah, Mayokun Ajayeoba
3D Artist: Aladeniji Olumaiye
Account Managers: Emmanuella Nnadozie, Maria Omole, Anita Erhirhie
Digital Executives: Yomi Alake, Catherine Ogwuru
Published: March 2018
Synopsis:
Mothers are known to shield the fault of their kids from strangers. this ad thus draw a parallel from this human truth by showing how mothers use the brand (Hypo Bleach) to take out different stain of popular local meals from the clothes of their kids, thereby covering the stains that were once there.
To the one who covers our stains.