IKEA Print The Umbrella by The Smarts Sofia

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The Umbrella

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Industry Department Stores & Shopping Malls
Media Print, Magazine & Newspaper
Market Bulgaria
Agency The Smarts Sofia
Creative Director Georgi Zlatkov
Art Director Nedyalko Ivanov
Copywriter Georgi Zlatkov
Released July 2018

Credits & Description

Category: House, Garden
Media: Digital
Brand: IKEA
Agency: the Smarts
Geo: Bulgaria
Advertising Agency: The Smarts, Sofia, Bulgaria
Creative Director Copywriter: Georgi Zlatkov
Art Director: Nedyalko Ivanov - Necho
Account Director: Jana Dakovska
Published: July 2018
At the World Cup Final Vladimir Putin was the only one under umbrella and his VIP guests alongside him were left under the pouring rain. So IKEA said that sells umbrellas which can cover more than one person.
There is always space for more than one person under our KNALLA umbrellas.