|Industry||Charities, Foundations, Volunteers, Anti-smoking|
|Media||Print, Magazine & Newspaper|
|Agency||Crispin Porter + Bogusky Miami|
|Andy Awards 2007|
Credits & Description
Synopsis: At a 1997 deposition, a tobacco industry scientist compared the addictiveness of cigarettes to that of M&Ms and jogging. Go ahead, you can say it. Whudafxup?