INPES Print BARRELS by BETC Euro Rscg Paris

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Industry Public awareness, Public Safety, Health & Hygiene, Anti-smoking
Media Print, Magazine & Newspaper
Market France
Agency BETC Euro Rscg Paris
Released January 2003


Cannes Lions 2003
Press - Bronze

Credits & Description

Title "10 Gallon Drums, Barrels"
Agency BETC Euro RSCG
City Paris
Advertiser Institut National de Prévention & d'Education pour la Santé
Brand Name INPES
Product Name Anti-Tobacco campaign
Business Sector Anti-Drug/Alcohol/Tobacco Message
Date of First Publication 3/28/2003
Market France
Country of Production France
Language English
Type Poster
Tagline You would be surprised to find out what's in a cigarette.Creative Director Stéphane Xiberras
Art Director Andrea Leupold
Concept Bruno Delhomme
Copywriter Bruno Delhomme
Account Supervisor Marielle Durandet
Advertiser's Supervisor Anne Ramon