Instituto Maria da Penha (IMP) Print Don`t count on luck - lottery by casasanto

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Don`t count on luck - lottery

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Industry Against Cancer
Media Print, Magazine & Newspaper
Market Brazil
Agency casasanto
Art Director Fred Bandeira, Paulo Assunção, Sttenio Costa
Copywriter Arthur Lobão, Tiago Fernandes
Illustrator Bruno Jacob
Released October 2015

Credits & Description

"If diagnosed early, the chances of curing breast cancer can reach up to 95%. Prevent yourself."
We created this campaign to warn women about the importance of taking the exams.
Category: Health & safety
Brand: Instituto Mário Penna
Media: Print
Agency: Casasanto
Country: Brazil
Creative Director: Fred Bandeira
Art Director: Paulo Assunção
Copywriter: Arthur Lobão
Copywriter: Tiago Fernandes
Art Director: Sttenio Costa
Art Director: Fred Bandeira
Illustrator: Bruno Jacob