Irish Examiner Print Long Grass by Chemistry Dublin

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Long Grass

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Industry Newspapers
Media Print, Magazine & Newspaper
Market Ireland
Agency Chemistry Dublin
Creative Director Emmet Wright
Art Director Hugh O'connor
Copywriter Mick Loftus
Released July 2018

Credits & Description

Category: Media
Media: Print
Brand: Irish Examiner
Agency: Chemistry
Geo: Ireland
Advertising Agency: Chemistry, Dublin, Ireland
Creative Director: Emmet Wright
Art Director: Hugh O'Connor
Copywriter: Mick Loftus
Illustrator: Bob Venables
Additional Credits: Orla Kennedy, Karen O'Donoghue
Published: July 2018
Synopsis:
The GAA Championships represent the sporting pinnacles of Ireland’s native field sports. For swathes of the country, their county’s progress defines their summer. Happily, The Irish Examiner newspaper is here to define those games. In this playful campaign, the unique vernacular and terminology of the games are explained to the uninitiated.
State of lying in wait to ambush and cause upset.
We define the games that define your summer.