|Media||Print, Magazine & Newspaper|
|Agency||McCann Tel Aviv|
|Creative Director||Ami Alush|
|Art Director||Nir Hersztadt|
|Copywriter||Daniel Barak Interlude|
|Account manager||Anna Svirinovsky|
Credits & Description
McCann Digital's new campaign for the Israeli Anti-Drug Authority which is the first Facebook Timeline campaign, using the Timeline as a new medium.