Tracks by TCP-TBWA\ Jakarta for Jakarta Barbershop

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Industry Beauty Salons & Cosmetic Services
Media Print, Magazine & Newspaper
Market Indonesia
Agency TCP-TBWA\ Jakarta
Chief Creative Officer Stephen Dodds
Executive Creative Director Galvin Sanusi
Art Director Ovidiu Hodorogea
Copywriter Gina Ridenti, Renier Zandberg
Released July 2016

Credits & Description

Hair style is one of a man’s essential statement. To be cut and styled precisely is way more than a luxury. Our idea is to use metaphor of a man has his hair cut by a barber who is himself. So the barber would cut exactly like he wants.
Media: Print
Category: Retail services
Client: Jakarta Barbershop
Agency: TBWA Indonesia
Country: Indonesia
Chief Creative Officer: Stephen Dodds
Executive Creative Director: galvin sanusi
Art Director: Hodo
Copywriter: Reni
Copywriter: Gina
Account Director: Catherine Lestari
Planner: Ryan
Photographer: Heret 2H
Retoucher: 2H
Print Producer: Mintoro
Account Executive: Olly Guava