Jeep Print Masaï by Leo Burnett Paris

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Masaï

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Industry SUV & Four Wheel Drive
Media Print, Magazine & Newspaper
Market France
Agency Leo Burnett Paris
Executive Creative Director Kurt Novack
Creative Director David Martin Angelus
Art Director Mohamed Bareche
Copywriter Montassar Chlaika
Released March 2017

Credits & Description

Three print ads from Leo Burnett France for Jeep
Media: Print
Category: Automotive
Client: Jeep
Alternative Title: Warrior
Agency: Leo Burnett france
Country: France
Executive Creative Director: Kurt Novack
Creative Director: David Martin Angelus
Art Director: Mohamed Bareche
Copywriter: Montassar Chlaika
Print Producer: Claire Sougy
CGI Artist : Salamagica
Artist Agent : Anne Lecerf/Watchout
Published: March 2017
Description:
To drive a Jeep means not knowing where your journey will end. It’s the possibility to go anywhere with the only limits being your imagination. No longer content to push traditional fantasies of off-roading, Jeep, the world leader in 4x4, wants to deliver a message much more realistic and in line with today's usage of SUV. Every time we get behind the wheel of a Jeep, it’s the dawn of a potential adventure. In these three magnificent visuals produced by Leo Burnett France, Jeep reminds us that adventure is not just the preserve of the off-road. It can also be found on it.