Jodi Lee Foundation Print Jodi Lee Foundation: What shits you? by Jamshop

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Jodi Lee Foundation: What shits you?

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Industry Charities, Foundations, Volunteers
Media Print, Magazine & Newspaper
Market Australia
Agency Jamshop
Creative Director Jim Robertson
Released April 2013

Credits & Description

Category: Public interest
Brand: Jodi Lee Foundation
Agency: Jamshop, Adelaide
Country: Australia
A full page press ad containing 114 things that give people the shits encourages others to make their contribution too by visiting âwhatsh-tsyou.comâ. The Jodi Lee Foundation strives to raise community awareness about bowel cancer and how early detection can save lives. Adelaide agency Jamshop created the quirky forum that allows you to vent about the funny things in life that give you shits. Itâs a light-hearted tongue-in-cheek campaign but with a serious agenda â because it gives the Jodi Lee Foundation the shits that so many people unnecessarily die from bowel cancer every year. Agency: Jamshop Adelaide.
Category: Public interest
URL: http://www.whatsh-tsyou.com
Client: Jodi Lee Foundation
Agency: Jamshop, Adelaide
Country: Australia
Creative Director: Jim Robertson
Assoc Creative Director: Johnny Velis
Head of Art: Becq Hinton
Strategist: Peter Joy
Studio: Richard Wright