Blue by BBDO Santiago for Johnson & Johnson

Blue

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Industry Cosmetics & beauty products, Shampoos
Media Print, Magazine & Newspaper
Market Chile
Agency BBDO Santiago
Executive Creative Director Ingrid Lira, Cristián Ulloa, Jorge Espinoza
Creative Director Rodrigo Peralta
Copywriter Carlos Ojeda
Released May 2013

Credits & Description

Media: Print
Category: Health & Beauty
Agency: BBDO
Brand: Johnson & Johnson
Geo: Americas, Chile
Kids cry, but it’s not the shampoo’s fault.
Advertising Agency: BBDO, Chile
Executive Creative Director: Jorge Espinoza
Creative Director: Rodrigo Peralta
Copywriter: Carlos Ojeda
Art Directors: Leo Rocha, Roberto Nawrath, Paulina Gonzalez
Illustrators: Miguel Vergara, La Mano Estudio