Johnson's Baby Print BLUE EYE by BBDO Santiago

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BLUE EYE

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Industry Cosmetics & beauty products, Shampoos
Media Print, Magazine & Newspaper
Market Chile
Agency BBDO Santiago
Executive Creative Director Ingrid Lira, Cristián Ulloa, Jorge Espinoza
Creative Director Rodrigo Peralta
Art Director Leo Rocha, Sergio Araya-Roberto Nawrath-Carlos Auger, Paulina Gonzalez
Copywriter Carlos Ojeda
Account Supervisor Barbara Escobar
Illustrator La Mano Estudio, Miguel Vergara
Released April 2013

Awards

Wave Festival, 2014
Press Produtos e Serviços BRONZE

Credits & Description

Media: Print
Category: Health & Beauty
Agency: BBDO
Brand: Johnson & Johnson
Geo: Americas, Chile
Kids cry, but it’s not the shampoo’s fault.
Advertising Agency: BBDO, Chile
Executive Creative Director: Jorge Espinoza
Creative Director: Rodrigo Peralta
Copywriter: Carlos Ojeda
Art Directors: Leo Rocha, Roberto Nawrath, Paulina Gonzalez
Illustrators: Miguel Vergara, La Mano Estudio