Jornal O Povo: Hendrix by Integra for Jornal O Povo

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Jornal O Povo: Hendrix

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Industry Publishing, streaming & media
Media Print, Magazine & Newspaper
Market Brazil
Agency Integra
Art Director Lauro Marcus, Malu Lima
Copywriter Paulo Fraga, Bruno Biú
Illustrator Casao Gesse Colares
Released November 2011

Credits & Description

Black music was the greatest rock ‘n’ roll influence.
Now can you see why your son doesn’t wear anything but black?
Celebrate Equality.
November 20th. Brazilian Day for the Elimination of Racial Discrimination.

Advertising Agency: Íntegra, Fortaleza, Brazil
Creative Director: Lauro Marcus, Paulo Fraga
Art Director: Gesse Colares, Lauro Marcus, Malu Lima
Copywriter: Bruno Biú, Paulo Fraga
Illustrator: Gesse Colares