Kia Sorento: Sorento pulling a boat by Innocean London for Kia

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Kia Sorento: Sorento pulling a boat

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Industry Cars, SUV & Four Wheel Drive
Media Print, Magazine & Newspaper
Market United Kingdom
Agency Innocean London
Illustrator Justin Shill
Released April 2012

Credits & Description

The Kia Sorento has won a ton of tow car of the year awards. It pulls loads as if they weren't there. To bring this to life Innocean London found different ways to make a load disappear.

Category: Automotive
Client: Kia Motors UK
Agency: Innocean Worldwide UK
Country: United Kingdom
Account team: Tim Manners and Lilian Fox
Creative Director/ art director: Dom Sweeney
Creative Director/ writer: John Crozier
Planner: Vishal Badiani
Illustrator: Justin Shill