SKIJUMP by J. Walter Thompson London for Kleenex

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SKIJUMP

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Industry Tissues & Towels, Household maintenance & pet products
Media Print, Magazine & Newspaper
Market United Kingdom
Agency J. Walter Thompson London
Executive Creative Director Russell Ramsey
Creative Director Sir Dominick Lynch-Robinson
Art Director Christiano Neves
Copywriter Bruno Xavier
Account Supervisor Marianna Contaroudas
Released December 2010

Credits & Description

Category: Toiletries
Advertiser: KIMBERLY-CLARK
Product/Service: KLEENEX BALSAM
Agency: JWT LONDON
Type Of Ad: Newspaper
Date of First Appearance: Mar 9 2011
Entrant Company: JWT LONDON, UNITED KINGDOM
Executive Creative Director: Russell Ramsey
Creative Director: Dominick Lynch-Robinson
Copywriter: Bruno Xavier
Art Director: Christiano Neves
Art Buyer: Nil Akkurt
Account Supervisor: Marianna Contaroudas
Advertiser's Supervisor: Christof Baer/Vicky Morgan
Account Manager: Marina Belik
Planner: Bianca Petroff

English Translation of Main Headlines
‘Skijump’ creative is the continuation of the ‘Noseheads’ idea and was used to launch a new product variant Kleenex® Balsam Fresh. The focus is on the ease of breathing benefit.