Land Rover Print Bookshelf by Advantage Y&R Namibia, Y&R Windhoek

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Industry Cars, SUV & Four Wheel Drive
Media Print, Magazine & Newspaper
Market Namibia
Agency Advantage Y&R Namibia
Creative Director Patrick Held
Agency Y&R Windhoek
Released March 2013

Awards

Epica Awards 2013
Press Automobiles EPICA D'OR (GRAND PRIX)
Press Automobiles GOLD
Press Print Craft SILVER

Credits & Description

The brief for Y&R Namibia was to create a brand advert that portrays Land Rover's new claim "Above and Beyond".To portray these limitless capabilities, we used a variety of "travel', 'outdoor' and 'adventure' related books to reflect the Defender 90's iconic shape.
Media: Print
Category: Automotive
Agency: Y&R
Brand: Land Rover
Geo: Africa, Namibia
Advertising Agency: Advantage Y&R, Windhoek, Namibia
Creative Director: Patrick Held
Art Director / Illustrator: Steffen List
Additional Credits: Truda Meaden