|Industry||SUV & Four Wheel Drive|
|Media||Print, Magazine & Newspaper|
|Executive Creative Director||Mark Roalfe|
|Art Director||Tim Brookes|
|Cannes Lions 2011|
Credits & Description
RKCR/Y&R, London has launched a new campaign for the Land Rover Defender, a vehicle that can tackle almost anything.Used in the most demanding situations around the world the Defender is as tough as they come.To promote this RKCR/Y&R have launched a new press campaign in targeted media.