Lavazza: May for Lavazza

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Lavazza: May

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Industry Coffee, Tea, Breakfast Drinks
Media Print, Magazine & Newspaper
Released October 2011

Credits & Description

EUGENIO RECUENCO - CULTURE

The story I want to tell is of an encounter between two cultures - Spanish and Italian - by using the two legends:
Don Quijote and Lavazza. A mixture of story-telling and history, fantasy and reality, the surreal and the real.
You know, when you daydream like ‘El ingenioso hidalgo’ you have to keep your eyes wide open. Maybe with a good coffee