Lexus Print Penguins by Ogilvy & Mather Buenos Aires, P4 Ogilvy Panama

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Industry Cars
Media Print, Magazine & Newspaper
Market Argentina
Agency Ogilvy & Mather Buenos Aires
Executive Creative Director Maximiliano Maddalena
Creative Director Alejandro Blanc
Art Director Alan Wesley
Copywriter Marcela Pacheco
Agency P4 Ogilvy Panama
Chief Creative Officer Pinky Mon
Executive Creative Director Chacho Cabrera
Production Struka
Released May 2017

Credits & Description

Industry: Automotive
Media: Print
Advertised brand: Lexus
Advert title: EcoRich
Translation of headline to English: For those with environmental awareness and 72.000 dollars.
Advertising Agency: P4 Ogilvy & Mather Panamá / Ogilvy & Mather Argentina
CCO: Pinky Mon
Executive Creative Directors: Chacho Cabrera, Maximiliano Maddalena
Creative Director: Alejandro Blanc
Art Director: Alan Wesley
Copywriter: Marcela Pacheco
Head of Art: Diego Grandi
Account Team: Liseth Fong, Kathia Atencio
Photographer: Los Vocalino
Executive Producer: Monti
CGI: Pablo Romanos
Production House: Struka