Livraria Cultura Print Reading without next stops by PUCPR Curitiba

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Reading without next stops

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Industry Book store
Media Print, Magazine & Newspaper
Market Brazil
Agency PUCPR Curitiba
Creative Director Mateus Palermo
Art Director Felipe Santos, Mateus Palermo
Copywriter Katryne Albino
Illustrator Felipe Santos, Mateus Palermo
Released June 2017

Credits & Description

Category: Retail Services
Media: Print
Brand: Livraria Cultura
Agency: PUCPR
Geo: Brazil
Advertising School: PUCPR, Curitiba, Brazil
Creative Director / Art Director / Illustrator: Mateus Palermo
Art Director / Illustrator: Felipe Santos
Copywriter: Katryne Albino
Additional Credits: Eduarda Guth, Fernanda Bogoni, Helena Batisteti, Rodrigo Engelbert
Published: June 2017
Livraria Cultura, in association with Rio de Janeiro's city hall, developed a new concept of wagons, calm and exclusive for you, who wants to board into great stories. Learn more at:
Campaign to encourage reading. We created a special subway wagon so people could read in it.