Psychiatrist-Patient by DDB Paris for Hasbro

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Psychiatrist-Patient

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Industry Toys
Media Print, Magazine & Newspaper
Market France
Agency DDB Paris
Executive Creative Director Sylvain Thirache, Alexandre Hervé
Illustrator Bob London
Released April 2013

Awards

Eurobest 2013
Outdoor ENTERTAINMENT & LEISURE Bronze

Credits & Description

Hasbro, leader in the games category, has launched a new print campaign for Mastermind via DDB Paris.
Media: Print
Category: Games & Toys
Agency: DDB
Brand: Hasbro
Geo: Europe, France
Life is a Mastermind Game.
Advertising Agency: DDB, Paris, France
Executive Creative Director: Alexandre Hervé
Copywriters / Art Directors: Myriam Derouault, Alexandrine Desbrugères
Illustrator: Bob London
Agendy Producers: Sophie Mégrous, Quentin Moenne Loccoz
Account Supervisors: Marie-Laure Dangeon, Florentine Baron, Julie Garguillo
Advertiser’s Supervisors: Christine Pagani, Sylvaine Gomez