Construction Worker by DDB Wien for McDonald's

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Industry Fast food
Media Print, Magazine & Newspaper
Market Austria
Agency DDB Wien
Creative Director Sebastian Kainz, Werner Celand, Hannes Boeker
Art Director Dian Warsosumarto
Copywriter Lukas Grossebner
Photographer David Hamsley
Account Supervisor Philipp Krumpel
Typographer Kai Weyer, Gabriel Haberl
Illustrator Karen Caldicott
Released December 2010

Awards

Eurobest 2011
Print Best Use of Illustration Bronze Campaign

Credits & Description

Advertiser: McDONALD'S
Product/Service: MORNING COFFEE
Agency: DDB TRIBAL GROUP
Type Of Ad: Newspaper and Magazine
Date of First Appearance: Dec 23 2010
Entrant Company: DDB TRIBAL GROUP, Vienna, AUSTRIA
Chief Creative Officer: Eric Schoeffler
Creative Director: Hannes Boeker/Sebastian Kainz/Werner Celand
Copywriter: Lukas Grossebner
Art Director: Dian Warsosumarto
Photographer: David Hamsley
Illustrator: Karen Caldicott
Typographer: Kai Weyer/Gabriel Haberl
Account Supervisor: Philipp Krumpel
English Translation of Main Headlines
Everyone needs his morning coffee.
Everyday, starting at 7 am.

The Print Ad titled Construction Worker was done by DDB Wien advertising agency for product: Mcdonald's Coffee (brand: McDonald's) in Austria. It was released in Dec 2010.