McDonald's Print Russia by DDB Mexico

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Industry Fast food
Media Print, Magazine & Newspaper
Market Mexico
Agency DDB Mexico
Chief Creative Officer David Castellanos
Creative Director Rodrigo Zuñiga
Art Director Javier Melo
Copywriter Kevin Murcia
Released June 2018

Credits & Description

Agencia: DDB México.
Título: Viajes
Cliente: McDonald’s México
Chief Creative Officer: David Castellanos
Director Creativo: Rodrigo Zúñiga
Redactor: Kevin Murcia
Director de Arte: Javier Melo
Chief Strategy Officer: David Rodríguez
Director de Servicio al Cliente: Paola Malanco
Head of Production: Violeta López Pacheco
Productor: Dario Casso
Brand Manager: Michel Capuano
Fotógrafo: Pietro Primavera
Retocador: Pietro Primavera
Synopsis:
The campaign was created by DDB Mexico for McDonald's Mexico.
McDonalds' travel is another of the campaigns chosen by the agency to compete in the most anticipated Advertising Festival. “Traveling to unknown places is intimidating, and finding a familiar face should be the most rewarding thing that can happen to you” said the creative vice president regarding the campaign developed for the renowned fast food chain.