Mebucaine Print, Outdoor Battleflield - YELLOW by Saatchi & Saatchi Geneva

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Battleflield - YELLOW

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Industry Health & Pharmaceutical Products
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Switzerland
Agency Saatchi & Saatchi Geneva
Executive Creative Director Olivier Girard, John Pallant, Roger Kennedy
Creative Director Jean-Francois Fournon, Olivier Girard
Art Director Gabriel Mauron, Jean-Francis Fournon
Copywriter Fraser Grant
Released March 2008

Credits & Description

Advertiser: Novartis
Brand: Mebucaine
Product: Mebucaine relief for sore throats
Agency: Saatchi & Saatchi Simko Geneva
Executive Creative Director: John Pallant/Roger Kennedy/Olivier Girard
Creative Director: Jean-François Fournon
Copywriter: Fraser Grant
Art Director: Gabriel Mauron
Account Supervisor: Stephanie Rupp/Carolyn Dateo
Advertiser's Supervisor: Philippe Zell
Photographer: Absolut3D/MNF
Producer: Tania Retchisky