Medecins Sans Frontieres (MSF) Print Carburetor by M&C Saatchi Sydney

Carburetor

Pin to Collection
Add a note
Industry Public awareness
Media Print, Magazine & Newspaper
Market Australia
Agency M&C Saatchi Sydney
Executive Creative Director Ben Welsh
Creative Director Olivier Girard
Art Director Graham Johnson
Copywriter Oliver Devaris
Released May 2012

Awards

Cannes Lions 2012
Press Lions Fundraising & Appeals Silver

Credits & Description

Category: Public services & utilities
Brand: Medecins Sans Frontieres
Agency: M&C Saatchi Sydney, M&C Saatchi Geneva
Country: Australia
Medecins Sans Frontiers gets a print campaign from M&C Saatchi Sydney
Category: Public services & utilities
Client: Medecins Sans Frontieres
Agency: M&C Saatchi Sydney, M&C Saatchi Geneva
Country: Australia
Executive Creative Director: Ben Welsh
Creative Director: Olivier Girard
Creative Director/ art director: Graham Johnson
Creative Director/ writer: Oliver Devaris
Account Director: Miki Richardson
Planner: Pippa Kulmar
Retoucher: Cream Studios
Art Buyer - Ben Nash
Art Buyer -Alex Watson
Description of the Project
Medicines Sans Frontieres are always looking for doctors to work at camps in war zones around the world. What people do not realize is that these camps cannot operate without the assistance of experts in other fields. Plumbers. Electricians. Mechanics. This is a recruitment campaign to find those people. Without them, doctors simply could not do what they do.