Mothers Against Drunk Driving (MADD) Edmonton & Area: Stick Family Crash by FREE for Madd

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Mothers Against Drunk Driving (MADD) Edmonton & Area: Stick Family Crash

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Industry Public awareness
Media Print, Magazine & Newspaper
Market Canada
Agency FREE
Director John Spooner
Creative Director Krystin Royan
Art Director Valery Goulet
Copywriter Jon Manning
Released February 2012

Credits & Description

In Canada, stick figure decals representing family members are placed on the rear window of a vehicle as a symbol of that vehicle’s precious cargo.

Advertising Agency: FREE, Edmonton, Canada
Creative Director: Krystin Royan
Art Director: Valery Goulet
Copywriter: Jon Manning
Designers: Michael Wichuk, Andrew Benson
Production Company: FilmBratz
Director: John Spooner
Animation: Global Mechanic
Audio Production: Wave Productions