Invisible Motorbikes by Clemenger BBDO Adelaide for Motor Accident Commission

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Invisible Motorbikes

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Industry Traffic safety
Media Print, Magazine & Newspaper
Market Australia
Agency Clemenger BBDO Adelaide
Creative Director Greg Knagge
Art Director Andrew Slattery, Brenton Canty
Released November 2012

Credits & Description

Category: Health & safety
Brand: Motor Accident Commission
Agency: Clemenger BBDO Adelaide
Country: Australia
Almost half of all motorcycle accidents happen simply because motorbikes are often invisible to drivers at intersections.The vanishing motorcycles on these posters created by Clemenger BBDO Adelaide appeared or rather, disappeared, at service stations, roadhouses and other public roadside facilities.

Category: Health & safety
Client: Motor Accident Commission
Agency: Clemenger BBDO Adelaide
Country: Australia
Creative Director: Greg Knagge
Art Director: Andrew Slattery
Art Director: Brenton Canty
Senior Copywriter: Jeremy Egerton
Account Director: Erik DeRoos
Studio: Fiona Beauchamp
Print Producer: Michelle Treloar