DMK Print CITY by Longplay 360

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CITY

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Industry Automotive products, services and accessories, Retail, Distribution & Rental companies
Media Print, Magazine & Newspaper
Market Brazil
Agency Longplay 360
Creative Director Fernando Luna
Art Director Eduardo Basque
Copywriter Marcel Petroff
Illustrator Amello Ilustracao
Released April 2013

Credits & Description

To release a signaling equipment helmets on motorbikes, a poster was created by Longplay 360 Sao Paulo to show the urban chaos and highlight the product. In a city like Sao Paulo, where the number of motorcycle accidents is very high, the Light for Life, flag lighting for helmets, tends to greatly reduce this statistic.
Category: Automotive/Motorcycle Shops
Media: Print
Client: DMK
Agency: Longplay 360, Sao Paulo
Country: Brazil
Creative Director: Fernando Luna
Art Director: Eduardo Basque
Copywriter: Marcel Petroff
Illustrator: Amello Ilustracao
Published: March 2013