|Industry||Automotive products, services and accessories, Retail, Distribution & Rental companies|
|Media||Print, Magazine & Newspaper|
|Creative Director||Fernando Luna|
|Art Director||Eduardo Basque|
Credits & Description
To release a signaling equipment helmets on motorbikes, a poster was created by Longplay 360 Sao Paulo to show the urban chaos and highlight the product. In a city like Sao Paulo, where the number of motorcycle accidents is very high, the Light for Life, flag lighting for helmets, tends to greatly reduce this statistic.