FAN VIDEO by BBH London for MySpace

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FAN VIDEO

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Industry Website
Media Print, Magazine & Newspaper
Market United Kingdom
Agency BBH London
Director D.a.r.y.l.
Creative Director Dominic Goldman
Art Director Dean Woodhouse Bbh
Copywriter Hugo Biershenk
Designer Eric Chia
Producer Davud Karbassioun
Editor Fernanda Wagland
Released November 2009

Credits & Description

Category: Viral Marketing
Advertiser: MYSPACE
Product/Service: MYSPACE MUSIC
Agency: BBH
Date of First Appearance: Dec 1 2009 12:00AM
Entrant Company: BBH, London, UNITED KINGDOM
Entry URL: http://www.grazeourfield.com/myspace/fanvideo
Creative Director: Dominic Goldman (BBH)
Art Director: Dean Woodhouse (BBH)
Copywriter: Hugo Biershenk (BBH)
Digital Producer: Daniela Michelon (BBH)
Producer: Davud karbassioun (BBH)
Assistant Producer: Chris Watling (BBH)
Editor: Fernanda Wagland (BBH)
Sound Design: Ian Lambden (BBH)
Designer: Eric Chia (BBH / Addictive Pixel)
Director: D.A.R.Y.L
Digital Production Company: Domani Studios
Film Production Company: Pulse Films
Post Production Company: Absolute Post

English Synopsis
For the launch of MySpace's new music service we created an interactive experience that pulls in your MySpace (or Facebook) profile picture and seamlessly embeds it into an intimate moment with artists like 50 Cent, Alicia Keys and Florence and the Machine. Creating a film that is so realistic you wont believe its not real. But the real magic comes when you make one for your friends. Users are able to use Facebook connect or the similar Myspace feature (Myspace ID) to send films to multiple friends, each one personalised to the recipient.