Nampak Print CROCODILE by TBWA\Hunt\Lascaris Johannesburg

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CROCODILE

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Industry Toilet Paper
Media Print, Magazine & Newspaper
Market South Africa
Agency TBWA\Hunt\Lascaris Johannesburg
Executive Creative Director Adam Livesey, Matthew Brink
Art Director Shane Forbes
Copywriter Charles Pantland
Photographer Des Ellis
Account Supervisor Jenny Trenchard
Released May 2013

Awards

Cannes Lions 2013
Outdoor Lions Posters; Cosmetics & Beauty, Toiletries & Pharmacy Bronze

Credits & Description

Type of entry: Posters
Category: Cosmetics & Beauty, Toiletries & Pharmacy
Advertiser: NAMPAK
Product/Service: TOILET PAPER
Agency: TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA
Executive Creative Director: Matthew Brink/Adam Livesey
Copywriter: Charles Pantland
Art Director: Shane Forbes
Photographer: Des Ellis
Art Buyer: Simone Allem
Account Supervisor: Jenny Trenchard
Account Manager: Nikki Cinnamon
English Translation of Main Headlines
Nampak’s consumer division makes a range of high quality tissue paper products that have multiple uses. To keep the top categories of the range, tissues and toilet paper, top of mind we developed a print campaign to demonstrate that no matter your needs at a specific time, Nampak has a product for it.