LAST CALL by Jung Von Matt/Spree Berlin for Nbc Universal

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LAST CALL

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Industry TV Channels/Radio Stations and Programmes
Media Print, Magazine & Newspaper
Market Germany
Agency Jung Von Matt/Spree Berlin
Director Milo Heller
Copywriter Andreas Henke
Released January 2010

Credits & Description

Category: Mobile Advertising
Advertiser: NBC UNIVERSAL GLOBAL NETWORKS
Product/Service: 13TH STREET TV CHANNEL
Agency: JUNG von MATT
Date of First Appearance: Jan 21 2010 12:00AM
Entrant Company: JUNG von MATT, Hamburg, GERMANY
Entry URL: http://awards.jvm.com/spree/2010/cannes/last-call
Copywriter: Andreas Henke (Jung von Matt)
Idea / Concept: Andreas Henke (Jung von Matt)
Account Supervisors: Franzis Heusel / Helen Seiffe / Ruben Donath (Jung von Matt)
Production Company: (Film Deluxe Berlin)
Executive Producer: Glenn Bernstein / Juergen Krause
: Katharina Strauss / Stephan Pauly (Producer)
Director: Milo
DOP: Carlo Jelavic
Editor/ Motion Grafics: Daniel Kundrat (Film Deluxe Berlin)
Postproduction Producer: Marion Dopfer (Film Deluxe Berlin)
Composition: Dennis Beckmann / Kai Beisner (NHB Studios Berlin)
Sound Engineer/Sounddesigner: Julian Holzapfel (NHB Studios Berlin)
Producing: Simone Legner / Tim Tibor (NHB Studios Berlin)
Grading: Mike Friedmann (NHB Studios Berlin)
Foley Artist: Takis Christos Sariannidis
Foley Recordist: Michael Tibes
Voice Actor: Sarah Riedel / Udo Knierim

English Synopsis
The main objective was to attract a new audience for the 13TH STREET channel. Therefore we decided to create a completely new brand experience with a modern state-of-the-art take on the horror genre and position 13TH STREET as a cutting-edge and innovative channel for horror & crime. The target audience: Young film lovers, horror and genre enthusisasts. The user experienced horror like never before. By blending the characteristic gaming element of individual control with cinematic storytelling, the project bridges the gap between game and film and thus allows for a brand new entertainment experience.